Mozilla Firefox Launches AI-Powered Search with Perplexity

In a move to enhance the web browsing experience, Mozilla Firefox is introducing an AI-powered search option, Perplexity, to its browser. This addition allows users to choose AI for web searches, offering a conversational format with answers supported by citations, rather than traditional web links.

Initially tested in markets like the U.S., U.K., and Germany, positive user feedback has prompted Mozilla to make Perplexity available globally for desktop users, with plans for a mobile rollout in the coming months. Users can enable Perplexity through the unified search button in the address bar or configure it as their default search provider in Firefox’s settings.

Mozilla’s decision to start with Perplexity stems from its commitment to user privacy, as the AI service does not share or sell personal data. As this feature gains traction, Mozilla hints at integrating more AI-driven search options in the future, ensuring that the browsing experience continues to evolve with cutting-edge technology.

In addition to Perplexity, Mozilla is expanding its browser availability after extensive testing, accommodating various setups like work, school, or personal use. Furthermore, Firefox users who prefer Google as their default search engine can explore visual search capabilities with Google Lens on the desktop.

With these advancements, Mozilla reaffirms its dedication to innovation and privacy, bringing AI into everyday browsing.